It’s a handy free SEO tool for marketers looking for related keyword suggestions. In addition, KeywordsFX provides you with questions related to the topic of your target keyword and modified versions of keyword phrases. The free version shows you the top 100 backlinks with details like the domain rating.
• Duplicates – if multiple pages share the same title or meta description, rewrite them to be distinct. The Raven study found 22% of page titles were duplicates and 17% of meta descriptions were duplicate across sites crawled . BHS Links Fixing these can improve your click-through rates and avoid confusing Google.
This may be good for your traffic as it will encourage visitor’s interested in topic to keep coming, but it can also lead to duplicate content. All in all, SEOptimer is a great site audit tool which gives you plenty of information on your site issues along with the recommendations. This is a premium SEO audit tool so if you want to crawl more pages within your website, you need to pay for their premium plans. Serpstat is an affordable all in one SEO toolkit and its pricing starts just at $69/mo and it offers a Site Audit tool which evaluates how optimized a website is.
Step #6: Review Your Analytics & Conversion Data
You can also click “Why and how to fix it” or “Learn more” to get advice on solving the issue. So you can stay on top of future issues before they hurt your organic search performance. The entire point of this SEO audit is to improve your website’s performance. You can tweak the timeframe to see your organic traffic performance over a longer time period. Utilize the tools mentioned above to assess your site’s performance, identifying areas that require immediate attention.
Now that we’ve ensured your site is crawlable and technically sound, it’s time to scrutinize your content and on-page elements. The goal is to identify content gaps or issues that could be preventing you from ranking or engaging users effectively. An SEO audit is a complete analysis of your website to identify issues that affect its performance in search engine rankings. It covers technical aspects, content quality, backlinks, and user experience.
- Keep in mind when we perform the SEO audits, we are often making iterative suggestions as we find the most problematic errors in our review.
- These basic on-page elements help Google understand your content and help you to win more clicks from your rankings.
- Page speed is vital—especially after Google dropped its Speed Update and Page Experience Update.
- An on page SEO audit is like a website health check, examining elements for search engine optimization and user experience.
- However, the timeline can vary depending on the competitiveness of the keywords, the quality of your content, and the overall state of your website.
- Clicking on “Search” and then checking “Enable advanced filters” allows us to filter the sheet to show only images which are currently used as the featured image.
Indexed pages
And for search engines, it’s reinforcing that the text underneath refers to the features of that particular product. An SEO audit tool will crawl your site in the same way Google does. And it will highlight the issues that might be holding you back in search. For example, if only a few domains link to you, you must get links from related domains. Your task is to create a list of possible websites for guest blogging or blogger outreach campaigns. Linking your pages together is useful to both search engines and users.
Backlinks are crucial for improving your website’s visibility in search engines and driving organic traffic. As a business owner, you need to ensure your backlink profile is healthy and high-quality to achieve (and keep) high rankings in the SERPs. Your meta title is the text that appears as the blue link in search engines. An optimized meta title can improve your organic rankings and increase the CTR for users. Each page should have a unique title that includes the topic (or keyword) that that page is meant to target. Performing an SEO audit regularly helps maintain your website’s health and search visibility.
Why do an SEO audit?
This will send the selected prospects to the Link Building tool, where you can set up a new project for your domain. Sites that link to your competitors are excellent prospects since they’ve already shown interest in your niche. The tool will give you a solid comparison of the key metrics of the selected domains. These will give you a good overview of where you’re lagging behind or excelling.
