These two factors lead to a monumental gain in SEO ranking and engagement. For instance, if you tell people to “put the pan on the hob,” show footage of that process on screen as you do so. This may increase Google’s confidence that the spoken instructions align with the content of the video. Make sure to avoid unnecessary fluff and distractions between instructions where possible.
- These pages let shoppers and search engines know that you are credible and trustworthy, so don’t skip these pages.
- Google likely knows that searchers value posts with templates more than those without, so you should probably include one if you want to rank higher for this keyword.
- If your shop sells motorcycle lifts, your first seed keyword may then likely be „buy motorcycle lifts.”
- These methods can add an extra layer of functionality to your ranking system, making it even more robust and versatile.
Ubersuggest also shows you which keywords have high volume and low keyword difficulty. In this post, we’ll share some tips to help you get your website or webshop onto the first page of search results. With the right approach, you can build a strong online presence that stands the test of time. Use tools like Google Analytics, Google Search Console, and other SEO software like Ahrefs, Semrush, or Moz to gather and analyze data. To match this intent, you should create a comprehensive guide that covers everything from choosing the right pots and soil to planting and caring for the tomatoes.
Optimize Your Page for Better Ranking
In other words, it automatically loads more results when you reach the bottom. SERPWatcher, offered by Mangools, is a more complete solution for those who prefer an intuitive interface and want to monitor multiple keywords over time. If you’re managing a couple of projects, SERP Robot can be a handy backup. I often use it as a quick verification tool because it’s free and efficient. I pair it with one of the no-login solutions below so I can quickly check a page’s ranking while GSC covers broader metrics. I’ve always felt that if a rank checker tool is too slow or forces you to jump through hoops, it isn’t worth the hassle—especially when you have plenty of other SEO tasks.
➡️ Understanding the Target Audience
Keyword integration primarily happens on your website, so make sure your site is built for SEO. You could have the most stellar keyword integration in the world, but it wouldn’t make much difference if your website were poorly designed. A lot goes SEO Anomaly into good web design, but a quick rule of thumb is to structure everything in a way that will attract users and make them want to stay.
All of these factors could slow them down when trying to get to the relevant content – and therefore they might not even engage with your page. And in turn, this might tell Google that you’re not one of the relevant results for this target keyword. Because of this, you want your mobile version to be well-optimized, even if the desktop version of your site isn’t at optimal performance. Both the minor and bigger changes affect which websites appear at what positions in Google’s search result pages. However, the bigger updates usually change rankings more drastically and last for longer. If you happen to lose your rankings throughout a Google update, the SEO process afterward usually consists of recovering them.
Improve your Core Web Vitals
In 2024, topical depth will become more important (hence, the preference for long-form content). So, be sure to build and expand your content around other related keywords and subtopics as well. As a matter of fact, it’s no longer good enough only to optimize your content for a handful of keywords.